Get ready for Xmas with milk_shake!

The perfect solution to enhance cool tones in the hair!

Brings back your hair’s natural shine.

The product range for wavy and curly hair

A permanent colour formula with intense and long-lasting results

Delicate semi-permanent colour that gives light and vitality to hair colour.

Discover fast toning, the new direct colour range for lightening services.

THINK PINK! Discover pink lemonade: the new pink hair care routine

Are you looking for the glass hair effect?

Our first release of our BEAUTY INSIGHT is here!

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Get ready for Xmas with milk_shake!

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The perfect solution to enhance cool tones in the hair!

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Brings back your hair’s natural shine.

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The product range for wavy and curly hair

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A permanent colour formula with intense and long-lasting results

IMG xpx sezione hero

Delicate semi-permanent colour that gives light and vitality to hair colour.

IMG xpx sezione hero fast toning

Discover fast toning, the new direct colour range for lightening services.

THINK PINK! Discover pink lemonade: the new pink hair care routine

Are you looking for the glass hair effect?

Our first release of our BEAUTY INSIGHT is here!

z.one concept

z.one concept is synonymous with maximum performance, creativity and innovation, as well as owning three brands that correspond to the different needs of an audience interested in high quality services and products. milk_shake®, simply zen e NO INHIBITION. Passion and human values are at the heart of the z.one concept™ philosophy, and become an incentive to continue to grow and dream together. .

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About us

z.one concept™ is based on the values of Made in Italy products and the craftsmanship of Italian products combined with an international and multitasking spirit. The company is a leader in the professional hair fashion sector, founded in 1999 by Ivano z.one concept, and after 20 years it still retains its authority in the world of high quality hair products.

z.one concept™ products encapsulate innovation, trends and excellent performance, but that’s not all: the brand also offers professional consultation services tailored to each client.

milk_shake®
icy blond and cold brunette

milk_shake® has created two brand new hair care ranges with shampoos and conditioners that contain specific pigments to create cool tones in your hair: 

milk_shake® icy blond / for blond hair
milk_shake® cold brunette / for brown hair 

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Brings back your hair’s natural shine and gives colour radiance.

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With milk_shake curl passion you can achieve beautifully defined curls and waves

THINK PINK! Discover pink lemonade: the new pink hair care routine

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Flower care for your hair!

silver shine - famiglia

Enhance cool colour tones in your light hair!

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Give your hair delicious colour tones with our new coloured whipped creams!

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Dry hair?

milk_shake amazing curl waves

WANT LONG-LASTING WAVES OR DEFINED CURLS?

milk_shake amazing

DREAM OF HAVING HUMIDITY-PROOF HAIR?