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Do you believe in love at first sight?

A WORLD OF FRUIT, MILK AND SWEETNESS, FRAGRANCES AND DELICIOUS TEXTURES.

milk_shake® is the product range that contains the benefits of nature to offer specific solutions for all hair types. Naturally-derived ingredients such as milk and yogurt proteins and fruit extracts enhance the natural beauty of hair.
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Experience beauty naturally

Once you try milk_shake® you won't want anything else

Natural beauty without compromise

/ High-tech Made in Italy formulas rich in plant-based and organic ingredients that are mostly sulphate, paraben and sodium chloride free.

/ each active ingredient is selected for its action and lasting effect on the appearance of the hair, for a result of maximum weightlessness, vitality and shine.

/primary packaging made with 50% recycled plastic derived from post-consumption or from industrial processing waste, which would otherwise be disposed of as waste, with a negative impact of pollution of the planet.

/ communication materials that are mostly printed on non-laminated FSC certified papera

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Create radiant, full, natural-looking blonds!
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Pure happiness!
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Give your hair delicious colour tones with our new coloured whipped creams!
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DRY HAIR?
milk_shake amazing
DREAM OF HAVING HUMIDITY-PROOF HAIR?
milk_shake amazing curl waves
WANT LONG-LASTING WAVES OR DEFINED CURLS?